The Hire (2001)
BMW film presents "The Hire", a series of eight short films produced for the Internet in 2001 and 2002. A form of branded content, all eight films feature popular filmmakers from across the globe, star Clive Owen as the "The Driver" and highlight the performance aspects of various BMW automobiles. The series made a comeback in 2016, fifteen years after its original run ended.
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Episode 1 - Hostage
Release Date: 2002-10-03The Driver races to locate a kidnapped victim locked in the trunk of an abandoned car somewhere on the water's edge. Linked to her only by cell phone, the driver narrows in on her location in a desperate race against time and tide.
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Episode 2 - Ticker
Release Date: 2002-10-17The Driver rescues a mysterious messenger carrying an even more mysterious briefcase after an ambush on a rural highway. As a helicopter gunman relentlessly pursues them, a game of political intrigue plays out, with an unforeseen ending.
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Episode 3 - Beat the Devil
Release Date: 2002-10-31Decades ago, the legendary James Brown sold his soul to the devil for fame and fortune. Now he wishes to renegotiate. Hired to take Mr. Brown to a rendezvous with the devil, the Driver soon finds himself entangled in fiendish plans.